Afflo

Context

Creator programs often split discovery, outreach, tracking, reporting, and payments across agencies and spreadsheets. Afflo brings those operations into one product for brands and the teams that run their campaigns.

I designed and built the product and its public site from scratch through Polaire Labs.

My responsibility

I worked across product definition, data modeling, application flows, integrations, the marketing site, onboarding, and deployment. The job required one system that could explain the product to a buyer and support the operator after sign-in.

Engineering work

Campaign operations

The application connects creator records, outreach status, tracking links, campaign activity, commission rules, and payout state. Each workflow shares a common data model instead of handing information between disconnected tools.

Commerce integrations

Shopify order data supports attribution and commission calculations. Payment-provider integrations give each program a controlled path from an approved commission to a recorded payout.

Product education

The public site includes product pages, pricing, documentation, an academy, and practical tools. This content shares the same vocabulary as the application, which reduces gaps between the sales promise and the product workflow.

Result

Afflo is live in private beta with a public product and education site. The project demonstrates zero-to-one product work across software, data, operations, and go-to-market delivery.